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Beyond the Truck Roll EP 4 - Stop Wasting Money: HVAC Marketing That Actually Works
SmartAC Apr 6, 2026
Stop wasting money on HVAC marketing.
From paid ads and SEO to websites and content, most HVAC companies aren’t struggling because they’re bad at marketing, they’re struggling because their marketing isn’t converting.
In this episode, we sit down with Tim Brown from Hook Agency to break down what actually works in HVAC marketing today and where contractors are losing the most money.
Tim shares real, practical insights on why clicks don’t turn into calls, how to build a marketing system that drives real results, and what contractors need to focus on to stand out in a crowded market.
In this episode, we cover:
• Why most HVAC companies are wasting money on ads
• The biggest mistakes on HVAC websites (and how to fix them)
• How to turn more clicks into real calls and booked jobs
• What’s actually working in SEO and content right now
• How AI is changing marketing and what to do about it
• Why the best companies think in systems, not tactics
If you want your marketing to actually drive revenue, not just traffic, this conversation is for you.
Learn more about our guest - Hook Agency
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