SmartAC Contractor Toolkit

As a SmartAC partner, the more you communicate your membership program to homeowners, the more customers will adopt to it. On this page, you'll find the marketing resources to promote memberships to customers and boost adoption

Resources Toolkit

Resources

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Resource Categories:
How to talk about memberships to your team

How to talk about memberships to your team

Launch your program

These talking points give your team the key points about how memberships work, why they matter, and how to confidently start offering.

Get the talking points for new membership program

Get the talking points for evolving your membership program

Pre-launch team announcement email

Pre-launch team announcement email

Launch your program

Brief your team on the SmartAC partnership, align the team on what’s changing, and set expectations for training and rollout.

Get the template

Launch checklist

Launch checklist

Launch your program

A step‑by‑step checklist to confirm your SmartAC membership program is truly launch‑ready—from internal alignment and pricing to integrations, marketing campaigns, inventory, and team training.

Get the checklist

"We're live" team announcement

"We're live" team announcement

Launch your program

Share the news with your team on launch day. A ready-to-send email announcing SmartAC is officially live and celebrating the milestone.

Get the template

Spiff program contest announcement

Spiff program contest announcement

Launch your program

Motivate your team with a tiered sales contest. This template includes prize tiers, tracking, eligibility criteria, and motivational framing — just customize with your rewards and dates.

Get the template

Customer journey roadmap (MAP)

Customer journey roadmap

Launch your program

See how your SmartAC onboarding unfolds — from kickoff through launch and beyond.

View the roadmap

Email Template

Email templates

Sell memberships

Send these ready-to-use emails to let homeowners know about your membership program. Includes launch announcement, post-service offer, and re-engagement templates.

Get templates

Text & messaging scripts

Text & messaging scripts

Sell memberships

Share this message along with the link to your membership landing page to help customers get started and sign up quickly.

Download text scripts

CSR & tech scripts

CSR & tech scripts

Train your team

Equip your customer service reps and field techs with word-for-word scripts to present memberships during phone calls and service visits.

Get the scripts

Landing page content guide

Landing page content guide

Launch your program

Build your own membership landing page with section-by-section copy, headline options, and benefit messaging you can customize for your brand.

Get the content guide

Get the layout example

FAQ Template

FAQ template

Sell memberships

Common homeowner questions about memberships with clear, confident answers. Use this on your website, in sales conversations, or as a leave-behind resource after service visits.

Get the FAQ template

Membership benefits library

Membership benefits library

Sell memberships

Not sure what benefits to emphasize with customers? Check out this benefit library to choose your favorite one.

Get the benefit library

Perfect install pro-training

Perfect install pro-training

Train your team

Download the Perfect Install poster to hang in your training room — a one-page guide that shows your techs exactly how to place SmartAC hardware, capture the right photos, and get homeowners set up in the app before they head into the field.

Get the training poster

Social media post templates

Social media post templates

Sell memberships

Ready-to-post captions and image guidelines for Facebook, Instagram, and Tiktok. Promote your membership program with scroll-stopping content that drives signups and engagement.

Get the templates

Smart maintenance announcement campaign

Outbound Campaign for New Customer Sales

Sell memberships

A complete outbound campaign for reaching customers without a maintenance plan — includes email template (two length options), paired call script with voicemail drops, SMS follow-ups, and a Good/Better/Best plan pitch framework.

Get the email & SMS templates

Get the follow-up call script

Seasonal campaign kit

Seasonal campaign kit (Spring/Fall)

Sell memberships

Season-specific call scripts, voicemail drops, and SMS messages for spring cooling prep and fall heating prep campaigns. Plug into your outbound workflow when demand season approaches.

Get the Spring seasonal scripts

Get the Fall seasonal scripts

ServiceTitan workflow map for ServiceTitan users

ServiceTitan workflow map for ServiceTitan users

Sell memberships

A 5-step workflow for running SmartAC email → SMS → call campaigns through ServiceTitan. Includes tags, disposition codes, and trigger timing.

Get the workflow map

Call center scripts bundle

Call center scripts bundle

Train your team

Dedicated call center training and scripts for alert response, cancellation retention, and a printable quick reference. Built for call center reps running outbound campaigns and handling inbound member calls.

Alert response training scripts

Cancellation & retention scripts

Printable quick reference scripts

Homeowner FAQ quick reference guide for CSRs

Homeowner FAQ quick reference guide for CSRs

Train your team

Homeowner FAQ quick reference guide for CSRs. Gives your CSRs fast, on‑call answers to common SmartAC questions — from setup, connectivity, and privacy to alerts, Monthly Health Reports, and key upsell talking points they can use during live calls.

Get the guide

App download script

App download script (pre-installation)

Train your team

Pre-install communication scripts for CSRs — introduce Smart Maintenance to homeowners before the tech arrives and help members download the app after installation.

Get the script (document)

Get the script (pdf)

Virtual visits 101

Virtual visits 101

Train your team

Explains when and why to use Virtual Visits in your membership program — which members to target, when to call instead of record, and how to turn system data into a proactive, high‑value touchpoint.

Get the guide

Dashboard login

Dashboard login

Help & support

Access your SmartAC contractor dashboard.

Go to dashboard

Help center links

Help center links

Help & support

Browse help guides for contractors, homeowners, and technicians.

Contractor FAQ

Homeowner FAQ

Technician FAQ

Billing & shipping FAQs

Billing & shipping FAQs

Help & support

Answers the most common questions about invoices, payment timing, billing cycles, lead times, and shipping rates for SmartAC orders.

View Billing FAQ

View Shipping FAQ

Virtual visits playbook

Virtual visits playbook

Train your team

Step‑by‑step instructions for recording and sending Virtual Visits from your SmartAC dashboard, including Loom setup, in‑platform workflows, and a sample script to follow during each video.

Get the playbook

Who to contact – escalation guide

Who to contact – escalation guide

Help & support

Know exactly who to reach out to — whether you're a homeowner, a technician in the field, or managing your account.

View contact guide

SmartAC press kit

SmartAC press kit

Brand assets

Download official SmartAC branded materials, images, and logo files for use in your marketing and communications.

Get the press kit

Bring SmartAC to your business

Ready to bring SmartAC to your business?

Book a demo and let’s talk about how SmartAC can grow your service revenue and improve customer satisfaction.